Fitness entrepreneur Ben Schroder has big ideas for a new kind of fitness brand throughout the UK. He’s building a fitness community – offering everyone and anyone the opportunity to train alongside new friends (and old ones too!) to put the fun back into fitness as well as getting top tips on age and fitness-stage appropriate nutrition.
Ben was keen to get moving by connecting with his local market, and we recommended a live action, scroll-stopping, Pro-Shoot Bizeo, to bring his concept to life: showing the Fitcrowd in action and hitting home with people looking for Personal Training that gives you more!
Scope of work
Discovery
Chatting with Ben we were won over by his articulate passion for his vision and knew immediately that a personal message from Ben, straight from the heart, was the no-brainer way forward here.
Pre-production
Together (OK, mostly Ben!) we crafted a script with authenticity in spades and prepared for the shoot at Ben’s Fitcrowd base – keen to keep things as free-form, un-staged and natural as possible.
Production and editing
On a glorious November morning we joined a Fitcrowd session and shot several hours of high energy footage that we took back and edited down over the coming few days.
Results
Ben’s Pro-Shoot Bizeo became a local Facebook favourite – viewed and shared by wannabe Fitcrowders throughout the area. We’re genuinely chuffed to bits to see Ben’s business thriving and wish him and his team ongoing success.
More than happy!
Our launch video reached thousands of people and allowed us to create an amazing initial impression on our customers.
Always a brilliant experience. We’ve worked together on numerous campaigns – they always quickly understand our vision and bring it to life in a way that truly reflects the Herd brand.
Deliver the goods every time. Video marketing works really well for us to engage with our different sectors. The videos they create for us always do the job perfectly.
Produce us a great product.
Our go-to for all our video needs for over a decade. Super responsive, reliable and confident enough to challenge and build on our ideas.
Talk to us about discounts when you order more than one.
Talk to us about discounts when you order more than one.
Talk to us about discounts when you order more than one.
Or give us a few details and Peter will get back to you asap.
